Meet the team that’s pioneering a new model of concierge medicine. After witnessing firsthand what didn’t work within the conventional system, our team set out to develop a smarter, more rewarding, and effective way to deliver healthcare. It’s a model that works better not only for physicians, but also for the patients who receive their care.
Chief Executive Officer & President
Mark’s background as a CEO, chief marketing officer, chief growth officer, and leading consumer healthcare executive has enabled him to play an instrumental role in rethinking health and wellness in areas as diverse as primary care, genetics, brain health, and concierge healthcare. He is recognized as one of the pioneers of concierge medicine, who has helped change and shape the field. Today, as president and board member at SignatureMD, Mark leads a growing network of more than 200 concierge physicians in 35 states across the U.S., where he continues his mission to ensure that the needs of physicians and patients are the first, not the last, consideration in the healthcare system.
Mark honed his talent for developing successful brands during his 18 years at leading brand builder, Procter & Gamble. As a senior executive, Mark led several of the company’s global brands, as well as its new-business development efforts.
Mark championed P&G’s acquisition of MDVIP and then went on to become its president and chief marketing officer. Under Mark’s guidance, MDVIP became the country’s largest private physician network, growing from fewer than 50 to over 750 primary care physicians across the nation, serving more than 250,000 patients.
Prior to joining SignatureMD, Mark was CEO of Neurocore and Neuropeak Pro, neuroscience companies that developed non-medication–based programs to improve cognitive function and brain fitness for individuals dealing with anxiety, depression, ADHD, and memory challenges; professional athletes competing in the NFL, NBA, MLB, NHL, PGA, and Olympics; and business executives at Fortune 500 companies.
Mark brings more than 25 years of strategic, purpose-driven leadership experience to his current role with SignatureMD, where he continues to solidify his reputation as a “driven game changer” as a former colleague once described him. Throughout his long and distinguished career, he has always kept the consumer/patient at the heart of every business decision he makes.
Mark earned an MBA from the University of Texas at Austin, completed an executive program at MIT in artificial intelligence and business strategy, and holds a BS in business from Kansas State University.
Chief Financial Officer
Ryan is an experienced financial professional with over 20 years of expertise in finance, accounting, and strategy. At SignatureMD, Ryan oversees all financial operations, including budgeting, forecasting, accounting, and financial analysis.
Prior to joining SignatureMD, Ryan held several senior finance roles across multiple industries including Automotive, Tech, and Wholesale import/export. Ryan began his career as a financial analyst at Humanetics, a crash test dummy manufacturer based outside of Detroit, Michigan. Ryan was involved in M&A, forecasting, and overall business analysis before leaving for Dell Inc. in Austin, TX. At Dell, Ryan rotated though multiple finance roles in Consumer, Marketing, and Vendor Funding. Ryan was recognized at Dell through various awards related to financial excellence and strategic partnership. After Dell, Ryan took a step back from Finance to focus on strategy at Advanced Micro Devices. Ryan drove the implementation of Lifecycle Planning & Rebate Pricing Programs, which fundamentally shifted the AMD culture and how the company interacted with its largest customers. Most recently, Ryan was the CFO of 1Concier, an Import/Export B2B firm. Ryan was responsible for driving multiple initiatives throughout the business which culminated in sustained YoY growth for both the top and bottom lines. Ryan has been successful at building and sustaining high performing teams during his 15+ years as a manager and brings a customer-centric & output-driven focus to our Finance team.
Ryan holds a B.S. in Finance and a B.S. in Multinational Business Operations from Florida State University as well as a MBA from the University of Michigan with an emphasis in Strategy.
Executive Vice President, Practice Performance
Simone Perez leads the physician practice conversion team at SignatureMD. Before joining the company, she spent 15 years at large healthcare corporations, including HCA, Tenet Healthcare, and most recently was Operations Director at DaVita Kidney Care. Starting her career as a registered nurse in the ER, Simone quickly went on to lead multiple emergency rooms, refining processes such as door-to-balloon time, door-to-needle time, length of stay, behavioral health, telemedicine, and EMR transition, leading to improved patient outcomes, physician satisfaction, and overall experience. Her expertise includes redesigning workflow to improve quality, service, and throughput, while achieving cost efficiency and increased productivity.
As Corporate Director of Performance Optimization for Tenet Healthcare, Simone continued on her path of improving healthcare and outcomes. She obtained her Lean Six Sigma Green Belt certification and helped lead the development and implementation of the standard work for Tenet’s ER and in-patient.
Simone obtained her BSN from Florida International University and her MSN in Healthcare Administration and Finance from Florida Atlantic University.
Executive Vice President
An accomplished business-of-medicine executive with a passion for driving innovation, operational efficiencies, and disruptive business development, Joe King brings 25 years of data-driven analytic healthcare experience to SignatureMD.
Working with some of the country’s largest hospital systems, IDNs, IPAs, ACOs, employer health organizations, and concierge medical companies, Joe has served in key director positions at Ceridian and Quest Diagnostics and executive leadership roles at MDVIP (a Procter & Gamble company), EHE Health (a Summit Partners company), and Castle Connolly Private Health Partners.
Joe specializes in the concierge space, developing retainer-based practice models, along with executive and corporate health and wellness programs. His international experience working with physicians and hospitals in Europe, Dubai, India, and Colombia has given him great insight into primary care services and medical tourism abroad.
Joe earned an MBA from Philadelphia University, obtained an executive certificate on critical thinking at the University of Pennsylvania’s Wharton School, and received his BA in Business Management at Temple University while on an athletic scholarship.
Senior Vice President, Sales
Jordan Sternberg joins the SignatureMD Executive team as the Senior Vice President of Sales with 13 years of Healthcare sales leadership and sales operations experience. With his varied tenure spanning from his early days at ZocDoc to the recently Amazon-acquired Google Venture company One Medical, then at CareCloud managing representatives based in the USA and internationally in Pakistan, Jordan has consistently led the effective restructuring of membership sales and retention teams to achieve record sales growth and expansion. Prior to joining SignatureMD, Jordan worked with Dental Whale in Sunrise, Florida as the Head of Sales where he led a sales and customer experience team covering over 19,000 dentists across the country. Jordan resides in Palm Beach Gardens, FL with his wife, Amanda, their two sons, Grady and Maddox, and a Bull Terrier named Sydney. When he’s not working, Jordan enjoys spending time with his family outdoors and contributing time as a Board Member of the Garden State Animal Rescue Center in New Jersey.
Vice President of Growth & Acquisitions
James joined SignatureMD’s executive leadership team as Vice President of Growth & Acquisitions in which he brings over 11 years of investment banking and healthcare acquisitions experience to the organization. James and the Acquisitions team are focused on growing SignatureMD’s footprint through partnering with independent concierge practices across the country. He is responsible for the sourcing, diligence, and execution of acquisition opportunities.
Prior to joining SignatureMD, James built and managed Mergers & Acquisitions teams in the women’s healthcare and value-based primary care industries. James spent the first seven years of his career working in the corporate and investment banking divisions of GE Capital and BNP Paribas in New York, where he focused on providing acquisition financing to middle market private equity-backed organizations and large publicly traded corporations in the healthcare, technology, media, and telecommunications industries. After moving back to his home state of Florida in 2019, James joined Farlie Turner & Co., where he represented privately owned healthcare and technology companies in their sale to strategic and financial buyers.
James holds a Bachelor of Business Administration with a focus in Finance and Marketing from the University of Miami.
VP of Customer Operations
Erick has a long and distinguished record of success spanning more than 20 years of operational leadership and exceptional team building in industries ranging from healthcare to financial industries. He has broad and deep experience directing call centers, inbound and outbound sales, revenue management and customer service teams. Erick is recognized as an exceptional team builder who is focused on delivering an exceptional customer experience. Erick earned his Six Sigma Green Belt and was honored with CIGNA Healthcare’s “Presidential Award” for cost reduction, streamlining process and delivering an exceptional customer experience. He has served on several executive teams with companies that includes Cigna, MDLive and Dental Whale.
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